Saturday, March 24, 2012

PLAYBOY IN THE DARK AGES OF TELEVISION - PLAYBOY'S PENTHOUSE - SYNDICATION - CIRCA 1959



In 1959, when television was starting to emerge from the dark ages, Playboy Magazine's founder and publisher, Hugh M. Hefner, inadvertently turned his burgeoning empire into a vertically integrated, multi-media company.

Hefner, who was urbane, erudite, and a shameless self-promoter, realized that the best way to bring new readers to the pages of his controversial men's mag was to create a video version of his publication and the lifestyle it espoused.



But, with the magazine's nude images of voluptuous women ,provocative social commentary and literature for adults only, it was unlikely that a local television station would put its reputation or F.C.C. license on the line to carry a show, rooted in the glossy publication, that was fraught potential community problems.

Hefner was undeterred and assembled a team of television pros to create PLAYBOY'S PENTHOUSE, a syndicated talk/variety show that was taped at the ABC television station in Chicago.

The free-wheeling , star-studded show was the living embodiment of the Playboy Philosophy and offered late night viewers a glittering glimpse into a sophisticated, world of hipsters where politics,promiscuity and performance were mixed to create a potent,cultural cocktail in living black and white.

Here from the DJJULIA YOU TUBE SITE is the opening segment from the debut of PLAYBOY'S PENTHOUSE.Enjoy!!!

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